Advertising diwali specials

Answered according to Hanafi Fiqh by

Q: I run a supermarket. Can I come up with offers that target Hindu cliental e.g. diwali 20 percent off Or raksha bandan offers? I mean as a Muslim can I use Hindu big days to come up with offers for Hindu Cliental? In my supermarket I have extremely few Hindu clients.


A: No. It is not at all correct to show any type of respect to any kuffaar celebration or festival. It is totally incorrect.

And Allah Ta’ala (الله تعالى) knows best.


Answered by:

Mufti Ebrahim Salejee (Isipingo Beach)